Effective date: May 3, 2025
Applies to: lovingyouryou.com, our subdomains, and related online services (the “Site”).
Controller:

Loving Your You LLC,

1131 Forester Drive

Dallas, TX. 75216  

[email protected], (225) 910-4265

This Privacy Policy explains how we collect, use, disclose, and protect personal information, including payment and order information, in line with Texas law and applicable U.S. federal requirements. It does not constitute legal advice.

1) Information We Collect

A. You provide directly
– Contact & account data: name, email, phone, mailing/billing address, password.
– Order & support data: items purchased, order notes, returns, messages to support.
– Preferences & marketing choices.
– User-generated content (e.g., reviews, survey responses).

B. Automatic collection
– Device & usage data: IP address, browser type, pages viewed, timestamps, referring pages, approximate location.
– Cookies, pixels, and similar technologies (see “Cookies & Ads” below).

C. From third parties
– Payment processors (confirmation of payment status, last 4 digits of card, tokenized identifiers).
– Analytics and advertising partners.
– Shipping and fraud-prevention providers.

 

Sensitive data. We do not intentionally collect sensitive categories (e.g., precise geolocation, biometric identifiers) for ordinary site use. If we ever need to process “sensitive personal data,” we will obtain your consent where required under the Texas Data Privacy and Security Act (TDPSA).

2) How We Use Information

We use personal information to:
– Fulfill and manage orders, payments, shipping, and returns.
– Provide, secure, troubleshoot, and improve the Site and our services.
– Communicate about orders, account, service changes, and promotions (you can opt out of marketing at any time).
– Personalize content and measure campaign performance.
– Detect, prevent, and investigate fraud and security incidents.
– Comply with law, defend legal claims, and enforce our terms.

3) Payment Information (PCI)

We use PayPal, a reputable third-party processor. Card data is transmitted directly to these processors and is not stored on our servers. Our processors are expected to comply with PCI DSS—the industry standard for protecting cardholder data.

4) Legal Bases / U.S. Compliance Frame

 

While U.S. law generally does not require “legal bases” like GDPR, we align our processing with:
– Contract (to fulfill purchases and provide services),
– Consent (for optional cookies/marketing; for any sensitive data),
– Legitimate business interests (e.g., security, analytics), and
– Legal obligations (e.g., tax, accounting, breach notifications).

5) Your Privacy Rights (Texas Residents)

If you are a Texas resident, the TDPSA grants you the right to:
– Confirm & access what personal data we process about you.
– Correct inaccuracies.
– Delete personal data (subject to legal/operational exceptions).
– Data portability (obtain a copy in a portable format).
– Opt out of: (a) targeted advertising, (b) sale of personal data, and (c) certain profiling for decisions with legal or similarly significant effects.
We provide controls or a “Do Not Sell/Share or Target” link where applicable and honor authorized agent requests as required. To exercise rights, email [email protected] 

6) Children’s Privacy (COPPA)

The Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn we have done so, we will delete it and take other steps as required by COPPA.

7) Marketing, Email, and Texts (CAN-SPAM & TCPA)

– Email: We include our physical address and an easy opt-out. We honor unsubscribe requests promptly, as required by CAN-SPAM.
– Texts/Calls: Marketing texts/calls require appropriate prior consent and must honor revocation and National Do-Not-Call protections under the TCPA. You can revoke consent by replying STOP or contacting us; we’ll honor revocations promptly.

8) Cookies, Analytics, and Targeted Ads

We and our partners may use cookies, pixels, SDKs, and device IDs to:
– Operate the Site (e.g., cart, login),
– Measure performance and detect fraud,
– Personalize content and ads.
Where required, we obtain consent for non-essential cookies and provide an opt-out of targeted advertising under TDPSA. Browser “Do Not Track” signals are not reliably recognized by industry standards; we respond instead to the opt-out mechanisms described above.

9) Disclosing Information

We share personal information with:
– Service providers/processors: payment, hosting, analytics, email/SMS tools, shipping, customer support, security, and compliance vendors—under contracts that limit use to our instructions.
– Business transfers: in mergers, acquisitions, or asset sales.
– Legal and safety: to comply with law, respond to lawful requests, protect rights, safety, and security, or prevent fraud/abuse.
We do not sell personal data for money. If we engage in data “sales” or “targeted advertising” as defined by TDPSA in the future, we will provide required disclosures and opt-out mechanisms.

10) Data Security

We maintain administrative, technical, and physical safeguards designed to protect personal information (e.g., encryption in transit, access controls, least-privilege practices, vulnerability management). No method is 100% secure.

11) Data Retention

We keep personal information only as long as necessary for the purposes described in this Policy, to comply with legal, accounting, or reporting obligations, to resolve disputes, and to enforce agreements. We apply documented retention schedules and delete or de-identify data when no longer needed.

12) Texas Data Breach Notifications

In the event of a data breach involving “sensitive personal information” under Texas law, we will notify affected Texas residents without unreasonable delay and no later than 60 days after determining a breach occurred, unless law enforcement requests a delay. If a breach affects 250 or more Texas residents, we will also notify the Texas Attorney General via the state’s online portal within 30 days of determination, as required by law.

13) Biometric Information (If Ever Collected)

If we ever capture biometric identifiers (e.g., face/voice geometry for identity verification), we will first inform you and obtain consent, limit disclosure/sale, and destroy biometric identifiers within a reasonable time in compliance with Texas’s Capture or Use of Biometric Identifier Act (CUBI). Currently, we do not collect biometrics.

14) International Transfers

If we transfer personal information outside the United States (e.g., to processors or cloud providers), we will use appropriate safeguards permitted by applicable law and require vendors to protect the information.

15) Third-Party Links and Social Media

Our Site may link to third-party sites or offer social features. Your interactions with those services are governed by their privacy policies, not ours.

16) How to Exercise Your Rights

To submit a privacy request (access, correction, deletion, portability, or opt-out), or to appeal our decision:
-email: [email protected]
– Or write: Loving Your You LLC, 1224 Bishop Ave., Suite 200-600, Dallas, TX 78701
We will verify your identity to protect your information and respond within the timelines required by TDPSA. If your appeal is denied, you may contact the Texas Attorney General.

17) Changes to This Policy

We will update this Policy from time to time. Material changes will be posted on this page with a new effective date. Where required, we will seek your consent.

18) Contact Us

Loving Your You LLC
Email: [email protected]
Address: 1131 Forester Drive, Dallas, TX. 75216
Phone: (225) 910-4265